TechRxiv

Platforms Based Approach and Strategy for Fintech applications

Download (123.85 kB)
preprint
posted on 2023-10-18, 19:10 authored by Sourabh SethiSourabh Sethi

Digitization has changed the way and ease of doing business which affects almost everything in today's enterprise organization. Digital Experience platforms (DXPs) are unified approach to integrate all technology stacks available in the market across every touchpoints such as Wearable devices, WEB, IVR, and Mobile etc. US Banking & Finance Industry have lot of potential to transform, digitize their banking and finance (Fintech) applications using unified approach such as DXPs. In this article, we have evaluated many digital strategy from various stakeholders in the industry. Enterprises uses various technology, tool, techniques and concepts to develop digital capabilities whereas DXPs has integrated approach to develop, implement and digitize the strategy to transform banking and finance industry. DXPs is gaining momentum & it is now used by banking & finance sector, such as Standard Bank, Citizen Bank, TP Bank etc.

History

Email Address of Submitting Author

sourabhsethi@ieee.org

ORCID of Submitting Author

0009-0001-9003-847X

Submitting Author's Institution

Infosys Limited

Submitting Author's Country

  • United States of America

Usage metrics

    Licence

    Exports

    RefWorks
    BibTeX
    Ref. manager
    Endnote
    DataCite
    NLM
    DC